The key to successful marketing, is the market, the clue is in the name.
Who is the audience, why are they the audience, what makes them tick, what excites them and what turns them off? It is all about insight.
At Catalyst we love insight and we have tonnes of it. We gather insight from everything we do and we track the market continually through our Market Research, exploring behaviour through our analytics.
Knowing what people think and how they behave means we can target the right people at the right time to secure the best results. We review everything, so we learn, finesse our approach and improve performance.
Meet Catalyst Media…
Working across all media, and layering different media on top of each of other, to reach the audience, re-enforce the message so that people have more opportunities to see you and respond to you. Having a unique collection of media planning tools allows us to make your multi-million pound campaign zing or a small digital spend ping, we can create a wave out of a micro budget.
We know what works – and what doesn’t!
We provide a dynamic media planning and buying service that spans a wide range of channels: Press: national, regional & local; Magazines: consumer and B2B; TV: terrestrial, satellite and digital; Radio: national, regional, local & digital, Outdoor: traditional, ambient and digital; Social; Inserts: loose & bound-in; Direct Mail: postal & email.
Providing space and time across all of these platforms to present you with the forum you need to ensure your campaigns stand out.
“They are always available and will do all they can to help us meet our objectives, from strategic advice and analysis to DRTV adverts and DM, they are a core component of the Tearfund team.”